It may not have the most diverse assortment of designs or products, but Pidgin Orange is a cult classic in the chic surfer scene. Created in Newport Beach, CA by graphic designer Gabriel Tennberg and surf shop owner, Jeff Yokoyama in the latter half of the 2000’s, the original designs were mostly sold at Yoki’s Surf Shop. In the last couple of years the brand has been creeping out of the OC surf shops and into a number of So Cal boutiques and online retailers. Check out some of the SS12 line below.

Mucho Aloha Tee, $32

Mucho Aloha V-Neck, $32

Team Pidgin Baseball Tee, $32

Mucho Aloha Patch Hoodie, $32

Cyan, $28. Lihue, $30